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Christopher is giving away the following
Win a predictive analysis of when one key competitor's branded organic search will be more or less popular in the next 52 weeks. As you watch the session, you'll learn the importance of branded organic search; take the next step with a predictive analysis that forecasts a competitor's demand so you can counter it with your own marketing campaigns, just as their audience is thinking about them.
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About this session
Sometimes, just doing your own thing can leave you uninspired. Other times, you face competitors who seem to be doing everything right. How can you adapt your social media marketing strategy to out-think competitors and win in the ever-increasingly challenging social media landscape? In this talk, Trust Insights Chief Data Scientist Christopher Penn will teach you how to use competitive analytics and data to craft an effective social media strategy. Find out what competitors are doing, analyze their data for insights, and build strategy from it.